Esports platform and event organiser FACEIT has introduced a multi-year partnership with Ukrainian esports organisation Natus Vincere (NAVI).
The partnership will see each events collaborate to launch a variety of initiatives that embody quite a few CS:GO leagues managed by the organisation.
The ‘NAVINATION Hub’ subscription service will allow gamers based mostly within the CIS area to compete and win quite a lot of prizes alongside the chance to be seen by NAVI’s expertise scouts. The leagues might be utilizing FACEIT’s servers and anti-cheat to make sure a degree enjoying discipline is maintained.
Cristian Duca, Senior Partnerships Supervisor at FACEIT, spoke on the partnership in a launch: “Our partnership with NAVI is an ideal instance of how organisations can use FACEIT instruments to create bespoke experiences for his or her communities, enhance fan engagement, and discover new methods to scout the following era of expertise for his or her groups.
“Partnering with and supporting esports organisations is core inside our mission, being esports organisations is a key aspect for the entire ecosystem and we’re notably proud to enter into an official partnership with NAVI, an internationally famend model with probably the most spectacular legacies in esports.”
FACEIT turns into the tenth companion of NAVI, alongside the likes of PUMA, vitality drinks model Monster Vitality, and gaming chair producer AndaSeat.
Yevhen Zolotarov, CEO of NAVI, added: “Our partnership with FACEIT is extraordinarily priceless on each a business and product degree. Because of the platform we’re capable of unlock new income streams from sponsorship gross sales, and we’ve additionally gained new highly effective devices to scout new expertise for our academy rosters, and to have interaction with our fanbase in a distinct and distinctive manner.”
Esports Insider says: NAVI utilising FACEIT’s platform to have interaction its fan base alongside utilizing it to scout potential expertise is a really good transfer because the organisation seems to be in the direction of the longer term.