English soccer membership Manchester Metropolis has named gaming chair producer GTRACING because the official gaming chair accomplice for its esports division.
The partnership will see GTRACING collaborate with Manchester Metropolis’s esports gamers on numerous content material and fan engagement activations. Moreover, the GTRACING model can be featured throughout the esports division’s digital belongings.
In line with the discharge, the events additionally plan to launch a line of co-branded gaming chairs.
Gavin Johnson, Metropolis Soccer Group’s Media Director, spoke on the announcement: “We’re delighted to welcome GTRACING as a accomplice of Manchester Metropolis Esports at this time.
“As a membership, we’re devoted to offering genuine esports experiences for our followers and I’m happy that GTRACING can be becoming a member of us on this journey as we proceed to seek out new methods to interact with our followers inside this area.”
Based in 2011, GTRACING specialises in producing ergonomically designed gaming chairs. In keeping with the corporate’s design idea ‘BE COOL BE FREE’, its chairs are geared up with Bluetooth audio system to ‘meet the wants of customers for immersive gaming’.
Aaron Wu, Founding father of GTRACING, commented: “The mixing of conventional sports activities and esports is the inevitable growth of the occasions, and it’s also the core progress challenge of GTRACING. We’re very glad to have the ability to present followers with a singular aggressive expertise by this revolutionary collaboration with Manchester Metropolis.
“Gaming chairs are crucial to the esports expertise and GTRACING can be dedicated to specializing in optimising product innovation to totally meet person wants.”
Esports Insider says: gaming chair is a necessity for any esports participant, that’s why partnering with chair producers has change into a norm for esports organisations. For GTRACING, partnering and launching a co-branded product with Manchester Metropolis is an effective way to bolster its place in UK’s market.