I get that if the final instalment in your lengthy working recreation collection got here out an entire six(!) years in the past, it is advisable to remind new potential shoppers that it exists. Particularly if it runs on a games-as-a-service type of a mannequin. Enter, then, a brand new advert marketing campaign? Branding? Thought experiment? for the Sims (and, extra particularly, The Sims 4) known as Play With Life.